DNA Luxury


DNA LUXURY is a Swiss brand dedicated to create a lifestyle that expresses man’s stylishness, authenticity refinement and sophistication.
Quality, design, trend-setting and exclusivity are four unmistakable hallmarks of the DNA LUXURY brand. Our collections stand out especially for their nonconformity and the unusual nature of their design and the large range of colours offered.
DNA LUXURY first challenge , is to combine the excellence of the Swiss design with genuine Italian craftsmanship.
Based in the heart of Switzerland where all bracelets are designed and hand assembled, our team works daily in partnership with the best ateliers in Italy.
All DNA LUXURY jewelry are handmade: Finishing, polishing and all type of plating are done by hand in the workshops.
DNA LUXURY celebrates Swiss Label and Italian know-how.
Enjoy your DNA LUXURY jewel and Live your Style!